Sales Developer at Kenafric

Kenafric Beverages and Bottling Ltd (KBBL) is a dynamic company with a vision to become the undisputed energy drink company in Kenya and East Africa. Our product portfolio includes the widely accepted Steam Original Energy Drink, Steam Power Energy Drink, and our latest launch, Steam Recharge Energy Drink. We are committed to delivering quality energy beverages that fuel the aspirations of our customers.

Job Summary/Objective:

We are seeking a motivated and results-driven Sales Developer to join our team in Kisii Town. The incumbent will work closely with one of our strongest distributors to enhance the availability and visibility of our energy drink products in Kisii and its surrounding areas. The Sales Developer will be instrumental in prioritizing major wholesalers, collaborating with distributor sales representatives, and conducting market intelligence to ensure our products dominate the market.

Responsibilities and Duties:

• Distributor Collaboration: Team up with our distributor to improve product availability and
• Wholesaler Engagement: Identify and engage with major wholesalers to ensure consistent product
• DSR Support: Collaborate with Distributor Sales Representatives (DSRs) to prioritize our products and support their sales efforts.
• Meetings: Conduct regular meetings with DSRs to maintain alignment with KBBL’s vision and sales
• Stock Management: Ensure the distributor always maintains recommended stock levels to meet consumer
• New Product Launches: Assist in the launching of new products, ensuring effective market
• Promotional Activities: Implement offers and marketing activities to attract and retain secondary
• Reporting: Ensure timely sharing of sales reports and performance
• Customer Development: Actively identify and develop new customer accounts to expand the
• Market Intelligence: Gather and analyze market intelligence to inform strategy and decision-making

Qualifications:

• Diploma in Sales and Marketing or any other business-related
• Proficiency in MS Office
• Fluent in both English and
• Previous experience in FMCG sales and distribution, with a focus on beverages, is an added

Key Skills:

• Strong interpersonal and communication
• Ability to work independently and as part of a
• Excellent negotiation and problem-solving
• Passion for sales and results-driven
• Strong organizational and time management

What We Offer:

• Competitive salary and performance-based
• Opportunity to work with a leading energy beverage company in a growing
• Professional development opportunities in a dynamic and supportive work