Catherine Muriithi

About me

Dedicated and goal-oriented professional with over three years of experience in B2B and SaaS industries, adept at both outbound and inbound account management. Proven track record of increasing adoption and retention rates, managing large volumes of accounts, and contributing to team success. Skilled in CRM software and leveraging data to drive engagement strategies. Experienced in building strong customer relationships and thriving in fast-paced, rapidly changing environments.

At Discount Ventures Ltd, excelled in onboarding and expanding customer base, prospecting ideal customer profiles, and managing full sales cycles. Initiated successful partnerships with financial institutions and collaborated with sales development teams to enhance lead quality and strategies.

Previously at Dolopharma Healthcare Ltd, consistently achieved retention and growth targets while identifying and targeting underserved markets. Awarded as the best sales representative of the year 2021 for exceeding annual KPI targets.

Holds a Bachelor’s Degree in Biomedical Science & Technology from Chuka University and a Certificate in Virtual Assistance from Ajira Digital Program, specializing in sales and customer support. Proficient in B2B SaaS sales, MEDPICC sales framework, customer success management, creative problem-solving, online demos, client relationship management, prospecting, and lead generation. Experienced in Microsoft Office Suite.