Sales Executive – Hotel Industry

Alliance Group is seeking to recruit a tech savvy Sales Executive to push revenue growth for 2 of its Hotels- Safari Beach Hotel-Diani, and Naro Moru River Lodge- Nyeri.

Duty Station: Nairobi (Kileleshwa Office) with occasional site travel.

Reporting to: Group Sales & Marketing Manager

Job summary

The Sales Executive promotes the image, products and services of the hotels to prospective individual, group or corporate clients.  Their focus is to follow up on leads, converting them to sales, thus providing increased client portfolio and revenue growth for the hotels.

Primary Duties & Responsibilities (includes but not limited to)

• Continuously updates their knowledge on hotel products/ services, events calendar and tariffs. 
• Generate, expand and maintains the client portfolio and database.
• Meet or surpass budgeted sales targets.
• Identify new sales opportunities through cross selling or up-selling tactics.
• Conduct client surveys to identify client demographics, pricing points, product/ service preferences and marketing opportunities.
• Make sales visits/calls to prospective as well as existing clients.
• Prepare and present customized itineraries as per guests budgets.
• Identify and apply for advertised tenders for hospitality services. 
• Seek out networking and marketing opportunities with industry players. 
• Take part in hospitality trade fairs, exhibitions, outdoor marketing promotions and events to show case hotel products/services.
• Monitor emerging trends in the hospitality markets and advice on implementation of appropriate sales strategies.
• Run social media advertising and marketing promotions to boost hotel room occupancies.
• Liaise with hotel staff on confirmed bookings and event orders.
• Closely monitor competitor activity.
• Monitor and respond to client reviews and hotel ratings on online platforms.
• Monitor occupancy forecasts and prepare individual sales reports.

Qualifications and Prerequisites

• Degree or Diploma in Sales and Marketing, or business related field from a reputable institution.
• Previous experience working in the hotel industry or a travel agency will be an added advantage.
• Over 3 years proven practical experience in hospitality sales with evidence of working local  and regional networks.
• Outstanding sales ability with proven achievement of revenue generation.
• Excellent verbal and written communication skills 
• Computer literate and impressive practical knowledge of online marketing tools and social media platforms.
• Strong presentation and negotiation skills. 
• Self-driven and demonstrated ability to work under minimum supervision.
• Exceptional networking skills.
• Must have a good understanding of outdoor industry and markets.