Social Media Manager

Our client, a leading agribusiness company in the poultry sector, is seeking to recruit a creative, results-driven, and highly organized Social Media Manager to lead the company's digital presence and online engagement. The successful candidate will be responsible for developing and executing social media strategies that increase brand visibility, drive customer engagement, generate leads, support sales growth, and position the company as a trusted brand within the agricultural and food production industry.

Responsibilities

• Develop and execute social media strategies aligned with business objectives.

• Create and manage content calendars across all digital platforms.

• Develop engaging content including graphics, videos, reels, and promotional campaigns.

• Manage the company's social media accounts and online communities.

• Drive audience growth, engagement, and brand awareness initiatives.

• Plan and execute paid social media advertising campaigns.

• Generate leads and support sales through digital marketing activities.

• Respond to customer inquiries and manage online engagement.

• Monitor and protect the company's online reputation.

• Track social media performance and prepare regular reports.

• Analyze audience behavior, market trends, and competitor activities.

• Collaborate with sales, customer service, and operations teams on campaigns.

• Coordinate content creation with designers, photographers, and videographers.

• Promote products, services, events, and company success stories.

• Ensure brand consistency across all digital communication channels.

• Support product launches, exhibitions, and promotional activities.

• Optimize content performance using analytics and insights.

• Ensure compliance with company policies and digital communication standards.

Skills & Requirements

• Bachelor's Degree in Marketing, Communications, Public Relations, Journalism, Digital Marketing, or a related field.

• Minimum three years' experience in social media management and digital marketing.

• Proven experience managing business social media accounts with measurable growth results.

• Experience in agribusiness, FMCG, retail, food production, or related sectors is an added advantage.

• Demonstrated success in lead generation, audience engagement, and digital brand building.

• Social Media Management

• Digital Marketing Skills

• Content Creation Expertise

• Paid Advertising Management

• Copywriting Skills

• Campaign Management

• Analytics And Reporting

• Brand Management Skills

• Customer Engagement Skills

• Graphic Design Appreciation

• SEO Knowledge

• Strategic Thinking

• Creative Problem Solving

• Communication Skills